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Most new Airbnb listings fail before the first guest books.

Not because the property isn't right. Because the listing doesn't do its job.

Airbnb's search algorithm rewards completeness. Guests book narrative. Most new hosts deliver neither — and then wonder why their calendar stays empty.

You just sat through a webinar full of people asking the right questions. That's a good sign. But knowing what to do and building a listing that actually converts are two different things.

That's where I come in.

Who I Am

I'm Elise Lauterbach — 13-year Airbnb Superhost, one of 50 hosts selected nationally for Airbnb's Ambassador Program, and a Community Leader for Central Virginia. I've helped thousands of new hosts launch. I know exactly where listings fall apart, and I know how to fix them.

I’ve collected some of the useful links we discussed in the webinar below. And feel free to reach out with more questions.

Let’s Connect!

Feeling Overwhelmed?

Step back and let me do the hard part.

The Listing Audit — $250

The fastest way to start strong.

A one-on-one session where we go through your listing — or your listing plan — top to bottom. Search visibility, pricing strategy, photography brief, house manual, guest communication, and the story your listing tells (or fails to tell).

You'll leave with a clear action list and no guesswork.

Need more than an audit? The Complete Setup ($1,200) covers full listing buildout, pricing, communication templates, and house manual — done with you, start to finish. Learn more here.

Already on Airbnb — or ready to sign up?

If you're just getting started, use my referral link to create your listing. It costs nothing, and it connects us inside the platform so I can support you directly as you get set up.

Not ready to invest yet? Start here for free.

The Start Strong series is a free email sequence built for new hosts — design principles, communication frameworks, and the mistakes most people make the expensive way. It's where I'd send my own sister.

You’ll also get a link to download my short term rental Design principles PDF.

Hosting done well is not complicated. But it is specific. A single hour looking at your listing with fresh eyes — eyes that have seen thousands of them — can change your entire first season.

Book your listing audit

Looking for the resources I mentioned in the webinar? Find them here 

Looking for my newsletter, chock-full of opinions that help you host with intention and joy? Here it is.

Looking for the private Facebook group? Join here.

  • I had my Airbnb guest apartment already done inside and out but then it took me months to try to get everything done in the Airbnb website. I decided to hire Elise Lauterbach and within a week or so and a few appointments, I was up and running on Airbnb with my 1st reservation within a few days. Elise is a great Trainer, Very Knowledgeable on how to run a successful Airbnb and how their website works. She will always go the Extra Mile for you! I will be making appointments with her!

    — Tony M., Endicot, NY

  • "You're investing in your business when you invest in Elise's expertise! Her knowledge, kindness, and professionalism are all top notch!"

    —April W., Charlottesville, Virginia

  • "I was absolutely BLOWN AWAY to find that my listing views and first page impressions more than tripled within the first day of implementing the changes that I made with Elise's assistance, and that increase has stayed consistent across the board in the weeks since!! I am consistently outperforming similar listings in my area in every category and my AirBnB is maintaining an 85% occupancy rate!"

    —April W., Charlottesville, Va

  • Working with Elise was exactly what I needed to launch our new Airbnb. She helped me refine the strategy for our space through seamless email communication, resources, and a highly productive and enjoyable Zoom call. Her advice was so spot-on that we are tracking to become Superhosts six months after we opened. She didn't just give great advice; she gave me the confidence to launch successfully. A must-hire for new and experienced hosts alike.

    —Kristen S., Staunton, VA